The Transformative Power of "Calladita" on Bingeable - A Proof of Concept for the Film3 Business Model
Following the resolution of the Writers Guild of America (WGA) and Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) strikes in late 2023, Hollywood remains in a state of recovery. Despite successful negotiations that secured better pay, residuals, and protections against AI usage for both writers and actors, the industry faces a significant downturn in job availability. Many projects have been delayed or canceled, and full-scale production recovery has been slow. Moreover, studio heads granting themselves large bonuses post-strike has exacerbated tensions and highlighted disparities within the industry.
In this context, the Film3 business model presents a transformative alternative, advocating for a fundamental shift in how films are financed, marketed, and distributed. Unlike the traditional studio system that centralizes control and profits among a few major players, Film3 decentralizes the entire process. By leveraging blockchain technology, creator-led communities, and direct-to-consumer strategies, Film3 empowers creators to retain ownership of their intellectual property and fosters a more transparent, equitable, and inclusive film industry.
The Case of "Calladita"
"Calladita," directed by Miguel Faus, stands as a testament to the potential of the Film3 business model. A film that has been revolutionary at every stage. Faus retains IP ownership, utilized an NFT strategy for financing with community, and now will deliver via Bingeable blockchain technology powered by community. This is Film3.
Bingeable, a Film3-native marketing and distribution platform, epitomizes this transformation by providing a direct connection between creators and their audiences, ensuring that the value generated by films benefits those who create them.
You can watch CALLADITA here on Bingeable.
Financial Pros of the Bingeable Model
Transparent Revenue Sharing and Ownership:
Bingeable emphasizes transparency and fairness, ensuring that creators and financiers are accurately compensated. Utilizing a decentralized platform powered by blockchain technology, Bingeable offers a transparent, real-time window into accounting and data. This builds trust and reduces the risk of financial mismanagement, enhancing stakeholder confidence.Direct-to-Consumer Model:
Bingeable eliminates the need for traditional middlemen who often take a significant portion of the revenue. By allowing creators and financiers to market and sell directly to consumers through Individual Video On Demand (iVOD) channels, the platform significantly reduces distribution costs and maximizes the revenue share for creators. This direct engagement with audiences also builds a more loyal and invested fan base, which can be a continual source of revenue.Efficient Recoupment for Financiers:
Bingeable offers financiers a faster recoupment of their investments. By providing a larger share of gross revenue from the outset and reducing production and marketing costs, projects can achieve profitability quicker, even with fewer sales. This model incentivizes lower production costs and active promotion by offering talent a share of dollar-one gross revenue, which increases after recoupment, ensuring both creators and financiers benefit from the project's success.Cost-Effective Marketing:
Bingeable’s proprietary social media marketing tools, such as meme generators and amplifiable content libraries, allow for cost-effective promotion. This reduces traditional marketing expenses significantly, thus lowering the financial risk for financiers. These tools have been proven to create significant scale at a fraction of the cost of traditional marketing methods.Enhanced Financial Security with Escrow Management:
All funds generated are deposited into an escrow account managed by a third party, providing additional financial security and trust. This system ensures that once production and marketing costs are recouped, funds are distributed accurately to all stakeholders according to predefined agreements, reducing financial disputes and ensuring a fair distribution of revenue.Incentivized Community Engagement:
By enabling fans to actively participate in the marketing and promotion of projects, Bingeable fosters a deeper connection between creators and their audiences. Fans are financially motivated to engage and promote projects, creating a more sustainable and engaged community around the content. This participatory model not only enhances community loyalty but also drives organic growth and revenue through word-of-mouth marketing.
A New Paradigm for the Film Industry
The distribution of "Calladita" through Bingeable is not just a milestone for Film3 but a proof of concept for a more equitable and sustainable entertainment industry. This approach resonates with audiences who are increasingly seeking meaningful and authentic content. Last week I had an in depth chat at the Bingeable Premiere of “Calladita” with Stephen Murray, Miguel Faus and Roman Coppola about the power of Film3 to change the paradigm.
As the entertainment landscape evolves, the Film3 business model will play a crucial role in shaping the future by prioritizing creators and their communities. Within this transformative framework, platforms like Bingeable exemplify the principles of Film3, providing a direct and equitable connection between creators and their audiences. They offer a viable alternative to the traditional Hollywood model, one that prioritizes creators and their communities over corporate profits. The success of "Calladita" on Bingeable will demonstrate the viability of this new paradigm, proving that a fairer and more inclusive industry is not only possible but already in motion.
The distribution of "Calladita" through Bingeable marks a significant step forward for the Film3 business model. It showcases the power of decentralized networks, community-driven innovation, and creator empowerment. As we move towards a more egalitarian and sustainable entertainment industry, Film3 stands at the forefront, leading the charge for lasting change. Join the revolution, and see how you can be a part of reshaping the future of cinema.